We asked along three guitarists of differing styles and approaches to play the V30 and V40 models and share their experiences.
Pat Heath is a professional guitarist and teacher and BIMM Brighton. He also endorses and works with ESP Guitars.
Mike Baugh is professional guitarist and teacher who also endorses Music Man Guitars.
Mick Taylor is a journalist and guitarist, former editor-in-chief of Guitarist magazine.
This is the beginning of a series of videos to come over the summer and autumn comparing our most popular lunchbox heads.